Published 05 August 2013
British retail major Tesco is all set to open a new flagship store for its F&F clothing brand in central London in late October or early November 2013.
The new 5,000ft? store will be located on the mezzanine floor of its Kensington superstore.
Tesco already has F&F concessions within stores in Woolwich in south east London and Pitsea in Essex, majority of which are small convenience stores.
The Kensington superstore, however, is relatively a larger one and will display its full range for the first time.
This latest development signifies the retailer's strategy to focus mainly on food, clothing and health and beauty categories.
Following this, Tesco will open another refurbished 80,000ft? hypermarket in Watford, north London, next week.
The refurbished store will stock clothing range, a Giraffe restaurant, as well as a Harris + Hoole coffee shop, and a Euphorium bakery.
In addition, the retailer is establishing a community room in the Watford store for local people to book for activities free of charge. Upon opening, this will be the first such facility in the UK.
Tesco is also in talks with sports goods retailer Sports Direct to open some of its outlets inside or adjacent to Tesco stores.
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